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Does any of this sound familiar? Your jeans are so low your previously non-existent stomach hangs over the waistband and when you sit down we are talking cleavage; your back pockets are half-way down your thighs making your legs appear shorter than they already are and there is so much stuff on your pockets you can never wear the same pair twice because you and everyone else is sick of looking at them; you look like you're expecting a flood because your jeans are too short; maybe the designer looks good but for some reason his jeans make you look worse; there is some weird-looking webby-thing inside your jeans that makes your butt look flatter; your jeans are so full of holes they have to be dry cleaned; you're convinced that your jeans were designed to be worn exclusively by Kate Moss; the ankles of your jeans are cut so narrow and 'skinny' that your thighs look gargantuan in comparison and your lower leg and foot look like a golf club; the designs and signatures on your pockets point downward making your butt appear (gasp!!!) droopy; your jeans 'grow' so much during the day that you have to wash them every time you wear them to get them back in shape; your butt and the back of your thighs actually look bigger than they already are because there are large white areas accentuating them. Yikes!! It sure sounded familiar to us and, desperate for a pair of super-slimming blue jeans, decided to do something about it! So we started SkinnyJeans® and tackled every possible way to make blue jeans more slimming and flattering:
First, SkinnyJeans® are made from classic denim but with a high nylon/elastane content. This gives them a ‘beefy’ strength to hold you in (no wimpy, gummy stretch here) and creates ‘Memory’—the jeans never stretch out, bag out or lose their shape. (You will not have to wash them every time you wear them.)
Second, the thighs are very 'scooped' out which drastically separates and slims the thighs and pushes the butt out creating a shapely silhouette.
Third, the inseams are drawn forward on the leg making it appear that there is less ‘real estate’ on the front of the leg.
Fourth, the non-stretch cotton pocketing is sewn through from seam to seam so it acts as a restraint holding the entire stomach area in.
Fifth, the fading and shading pattern on the jeans creates an optical illusion front and back that slims the leg. The inside and outside seams are darkened. The sides of the hips are darker so the hips appear narrower. The buttocks are faded slightly but darker on the hip seams and at the top of the thighs creating ‘shape’ and making the back of the legs look slimmer. The front of the leg is slightly faded down the middle making the leg appear longer. Additionally, we incorporate barely-visible whiskering above the natural leg break to make the leg appear longer.
Sixth, SkinnyJeans® come in a barely-boot cut and straight leg; these styles balance the shape of the leg making your thighs appear as slim as possible.
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